The Nomad presented by Knolly Bikes follows the journey of 8 riders proving you don’t have to be the best to just love it. Produced by Austen Tanney the film explores personal progression and the refusal to conform to the industry benchmarks of race results, hashtags and followers to gauge success. The mountain bike industry has been in a rut, we scroll the same Instagram and Tik Tok reels of regurgitated sounds, double tapping the same hashtags and following the same exhausting trends. It was time to bring back the vibes of personal progression that our forefathers used to create this sport. We quickly learned that there was something immensely special about capturing your best friends pushing their limits and sharing in those golden moments of progression and success. There was a time when you rode new features for yourself, and the thought of capturing “content” did not even exist. That is the true FREERIDE spirit. Official Selection 2023: iF3.